Effective Date: March 15, 2023
Company Name: Checkout Feed
Contact Email: contact@checkoutfeed.com
1. Introduction
At Checkout Feed, we respect your privacy. This Privacy & Cookie Policy explains how we collect, use, store, and share your information when you access www.checkoutfeed.com (the “Site”).
We are a U.S.-based informational platform focused on affiliate marketing content and newsletter distribution. This Site does not support user accounts, shopping carts, or direct purchases. All purchases take place on external third-party websites via affiliate links.
Our data practices are designed to comply with:
- The General Data Protection Regulation (GDPR) for users in the EU
- The California Consumer Privacy Act (CCPA/CPRA)
- The Children’s Online Privacy Protection Act (COPPA)
- The CAN-SPAM Act
2. Information We Collect
We collect two categories of information:
a. Information You Voluntarily Provide
- Email address: When you subscribe to our newsletter
- Name (optional): If provided via our contact or signup forms
b. Automatically Collected Information
- IP address and browser type
- Device identifiers
- Referral source (e.g., affiliate links)
- Pages visited, time spent, and click activity
- Cookie identifiers
3. Purposes of Data Collection
We collect and use data for the following purposes:
- To send newsletters and relevant updates to subscribers
- To analyze website performance and user trends via analytics tools
- To track affiliate link performance
- To comply with legal obligations
4. Legal Bases for Processing (GDPR)
If you are located in the European Economic Area (EEA), we rely on the following legal bases:
- Consent: For email newsletters and cookies (opt-in required)
- Legitimate Interests: To monitor website usage and improve performance
- Legal Obligation: To comply with applicable laws and regulations
5. Newsletter & Email Marketing Practices
- You must opt in to receive promotional emails.
- You can unsubscribe at any time using the link in the footer of each email.
- Emails may include affiliate recommendations, product updates, or promotions.
- We comply with the CAN-SPAM Act, and you may request removal from our list at any time.
6. Cookies and Tracking Technologies
We use cookies and similar technologies to:
- Remember visitor preferences
- Analyze website usage (e.g., Google Analytics)
- Track affiliate referrals
Types of Cookies We Use:
- Essential Cookies: Necessary for core website functionality
- Performance Cookies: Collect anonymous usage data
- Marketing Cookies: Track referral activity through affiliate links
You may manage cookies via your browser settings or through our Cookie Preferences Tool (if available).
7. Third-Party Services & Affiliate Tracking
We work with affiliate networks and advertisers that may use cookies or pixels to track conversions, such as:
- Amazon Associates
- CJ Affiliate
- Impact
- ShareASale
These third parties are responsible for their own privacy practices. When you click an affiliate link, you are redirected to a third-party website governed by its own policies.
We also use:
- Google Analytics with anonymization features
- Email marketing providers (e.g., Mailchimp, ConvertKit)
8. Data Retention
We retain your personal data only for as long as necessary:
- Email addresses: Kept until unsubscribed or 2 years after last engagement
- Analytics data: Retained for 14 months via Google Analytics
- Data may be deleted or anonymized upon request or after expiration
9. Your Rights (US + EU)
a. European Users (GDPR)
You have the right to:
- Access your data
- Rectify inaccurate information
- Request deletion (“Right to be forgotten”)
- Restrict or object to processing
- Request data portability
- Withdraw consent at any time
b. California Residents (CCPA/CPRA)
You may:
- Request access to personal information collected
- Request deletion of your data
- Opt out of the “sale” of your personal information (Note: we do not sell your data)
- Use an authorized agent to make requests
- Not be discriminated against for exercising your rights
To exercise these rights, email: contact@checkoutfeed.com
10. International Data Transfers
If you access the Site from outside the U.S., please note:
- Your data may be processed in the United States
- We apply Standard Contractual Clauses (SCCs) where necessary
- We implement safeguards such as data minimization and encryption
11. Security Measures
We use industry-standard methods to protect your information:
- HTTPS encryption
- Firewall protection
- Access control policies
- Staff training in privacy and data handling
- Data breach response plan compliant with notification laws
However, no online system is 100% secure. We cannot guarantee absolute protection.
12. Do Not Track (DNT) Signals
Our Site does not currently respond to DNT browser signals due to a lack of standardized interpretation. You may manage tracking preferences through your browser or third-party tools.
13. Children’s Privacy (COPPA Compliance)
Our Site is not intended for children under 13 years of age. We do not knowingly collect or solicit information from minors. If you believe a child has submitted data, please contact us and we will delete it immediately.
14. Changes to This Policy
We may update this Privacy & Cookie Policy from time to time. Any material changes will be posted on this page and may be communicated via email for subscribers.
Continued use of the Site after updates indicates your acceptance of the new policy.
15. Contact Us
For questions, complaints, or privacy-related inquiries:
Email: contact@checkoutfeed.com
Business Name: Checkout Feed
16. Glossary of Terms
- Affiliate Link: A tracking-enabled URL that earns commissions on third-party purchases.
- Personal Data: Any data relating to an identified or identifiable individual.
- Cookies: Small data files stored on your browser used for tracking and analytics.
- DNT (Do Not Track): A browser setting requesting no tracking—currently not enforced.
- Standard Contractual Clauses: EU-approved legal mechanisms for data transfer.
17. Printable Version
We recommend printing or saving a copy of this Privacy & Cookie Policy for your records.
